SEO Brain Wave

Author: Susan Dunn

  • Local Search Engine Optimization

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    Susan Dunn
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    Local Search Engine Optimization is a process of enhancing a website to appear in the unpaid results of a search engine. Unpaid results are also known as “organic,” “natural,” or “earned” results. The process of local search engine optimization is similar to SEO. The goal is to increase the number of visitors to a website…

  • How to Up Your Attorney SEO Rankings

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    Susan Dunn
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    To become a top ranking law firm online, law firms need to up their game in the world of attorney SEO marketing. This is not a one-step process, but rather requires an integrated approach of several optimization methods. SEO can increase your overall ranking in search engines, giving you a more appealing image to potential…

  • How to Scale Your SEO Local Efforts

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    Susan Dunn
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    SEO Local is one of the most time-consuming areas of search engine optimization, especially for businesses that are limited in internal resources or have limited budgets. It is therefore critical to scale local SEO efforts to meet the demands of the market. This article by David McLaughlin will help you to build and maintain a…

  • How to Optimize Your Content for Search Engine Optimization

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    Susan Dunn
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    Besides the content itself, SEO experts also recommend using the correct keywords for your content. The use of targeted keywords in the content is vital for search engines to rank your website higher. The keywords should be relevant to the content, as they will match the query and SEO settings on the search engine’s end.…

  • Local Search Marketing – 3 Tips to Ensure Your Website is Ranked Highly on Google

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    Susan Dunn
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    While paid ads are a huge part of local search marketing, your business must also get a prominent place in the organic results. Many users ignore these ads and jump straight to the organic search results. That’s why it’s vital that you get your website link as close to the top as possible. Here are…

  • How to Increase Your Website Traffic With Local SEO

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    Susan Dunn
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    As mobile users increasingly turn to search engines, the importance of Local SEO continues to grow. Nearly 80% of people who look for services using a mobile device actually end up in a business’s location, thanks to Local SEO. Not only will these satisfied customers return to your business, but they will also spread the…

  • How to Improve Your Local SEO

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    Susan Dunn
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    In local search, two types of results appear. Organic results include web pages that have local relevance. Directories and local businesses are also included. The latter also includes Yelp listings, which display owner information and other business information. Local businesses tend to rank higher than their competitors in the organic results. Nonetheless, it is important…

  • How to Maximize the Potential of Attorney SEO

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    Susan Dunn
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    Attorney SEO campaigns are designed to attract more web traffic, which in turn leads to increased foot traffic. The more people visit your website, the better the chances are that they’ll be interested in your legal services. In fact, you can expect a 25% increase in conversion rates if your website is optimized for web…

  • SEO Local – 5 Tips For Achieving High Rankings on Google’s Local Rank

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    Susan Dunn
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    Achieving high ranking on Google’s Local Rank requires local SEO. This means getting high-quality links to your website from relevant sites. In addition to content, attracting links will increase your online authority. To attract these links, submit your business listing on review sites, directories, and high-authority websites. Your business’s reputation management can also increase brand…

  • The Importance of Local Internet Marketing

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    Susan Dunn
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    In today’s digital world, it’s essential to focus on local SEO. Over 60% of local searches are done on mobile devices. By using local SEO techniques, your business will appear on the search results of customers who are looking for something specific in your area. This will increase your chances of making a sale. There…