Tag: Paid Advertising Tools
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How to Succeed in Local Internet Marketing
Local SEO involves focusing on local search signals in order to improve your organic traffic and position in search results. This includes optimizing content for the local area, Google My Business verification, and link building. By using these factors, Google’s localized algorithm gives you better visibility, which leads to more customers finding you. Additionally, local…
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Four Factors That Influence Your Website Search Ranking
The factors that influence your local search ranking depend on multiple sources, such as social media, local directories, and reviews. When you’re looking for local businesses, you may be tempted to visit their Yelp and Facebook profiles. However, search engines don’t solely depend on these sources when determining where to rank your website. These four…
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Local SEO Strategies
Local SEO Strategies Local SEO, otherwise known as local internet marketing, differs somewhat from global or national search marketing in the way that it focuses on optimizing the online presence of a company. While companies that are internationally focused may do well to incorporate SEO into their overall search marketing strategy, companies that are […]
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Local Search Engine Optimization and Paid Advertising Tools
Local SEO or search engine optimization is a great way to get your business noticed on Google and other search engines that matter online. There are many ways of achieving your local search marketing goals, whether you own a small business or an established corporation. In the past, the local area may have been ignored…