Author: Susan Dunn

Local SEO is very similar to global SEO in that it too is an ad-centric method affecting the rankings of a site or a page in the paid results of a search engine called the “organic” or “unpaid” results, more often referred to as the “Google Places” listing. Global SEO is often thought of as…

Local SEO marketing is a strategic approach to advertise your company online. Local SEO helps companies market services and products to specific local area clients when they search for these items on a search engine. The practice of local SEO has grown over the past five years, due to the fact that many people utilize…

Local Search Engine Optimization (LSEO) is a relatively new concept and is still evolving. Local Search Engine Optimization, or SEO, can be thought of as the building blocks of effective local search engine optimization. Local SEO is like global SEO, but the intent is to optimize a business for a specific geographic area. It can…

When people hear the term SEO Local they often think of local SEO or, more specifically, local search engine optimisation (SEO). While SEO is an important part of web development, including search engine optimisation (SEO) is not the same as Local SEO. While both are an important part of search marketing, there are significant differences…

Local search marketing is about placing your online business at the top of the search map when consumers are looking for a company like yours in their area. For a much more literal definition, local search marketing merely is a type of internet search engine optimization which helps local small businesses show up regularly in…